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SearchShifter™

Backlinks

Definition

Backlinks are links from one website to another. They help traditional search engines, such as Google and Bing, discover and evaluate webpages. While backlinks may also help AI systems discover information from authoritative websites, there is currently no established evidence that backlinks alone improve AI Visibility or AI Naming.

Why It Matters

Backlinks can improve a website's visibility and authority in traditional search engines. They may also help AI systems discover information from authoritative websites.

Simple Example

A local newspaper publishes an article about a new Italian restaurant and includes a link to the restaurant's website. That link is a backlink.

External Validation

Source: Google Search Central

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